ENCROACHMENT OF BEACH

hi friends im fitness freak after many days i went beach(i will do excercise and jogging)for jogging .when i had reached the other end ie light-house from my starting poing i.e R.K.BEACH JUNCTION.i noticed the star hotel (the park)near by light-house encroaching beach and other two hotels too.which is pure commercial.which is i dont like .the beach is world treasure.when i saw this i decided to take action against it .and i will save the BUEATIFUL BEACH.